Retail & Consumer Packaged Goods Industry - Incident Detection and Response Alarming Best Practices

Retail & Consumer Packaged Goods

Introduction

Consumer expectations and behaviors have undergone fundamental shifts. To remain competitive, retailers must adapt their strategies and operations. Driven by intense customer focus, AWS empowers retailers to rapidly transform digitally across the enterprise - from ecommerce and brick-and-mortar to supply chain, merchandising and customer service.

As the leading pioneer in cloud services born from the world's most innovative retailer, AWS delivers industry-leading solutions to meet rising consumer demands, optimize retail operations and enhance business insights. Our technologies enable retailers to deliver exceptional personalized customer experiences – from unparalleled recommendations to same-day delivery to checkout-free stores – that differentiate their brand and drive growth. With retail-specific solutions built from the ground up and refined at Amazon.com, retailers can accelerate innovation and scale rapidly with AWS.

AWS cloud platforms provide retailers with the agility and customer obsession needed to continually adapt in a rapidly evolving industry. By leveraging AWS purpose-built retail technologies, merchants can drive digital transformation to better compete on customer experience.

Common Retail & Consumer Packaged Goods Workloads:

Digital Commerce

With AWS, retailers can take advantage of modern, cost-effective cloud services and strategies to accelerate innovation, drive savings and efficiencies, and deliver incredible customer experiences across all your digital channels — ecommerce sites, mobile apps, and social commerce sites.

• Reference Architecture for Microservices-based Headless Direct-to-Consumer(DTC) Website

Customer Engagement

AWS can help retailers unify and analyze vast amounts of siloed customer data, enabling a 360-view of customers to improve customer predictions and enable dynamic, personalized experiences from awareness to purchase and support.

• Reference Architecture for Personalization and Predictive Consumer Engagement for consumer packaged goods (CPG)

Merchandising & Planning

AWS provides data-driven insights to better understand customer behaviors and preferences, customize assortments, optimize demand forecasting and planning, and ultimately lift sales.

• Reference Architecture for automated replenishment system for regular stock keeping units (SKU)

Intelligent Supply Chain

With AWS, retailers gain real-time insights into product and inventory data to dramatically improve demand forecasting and automate logistics operations with dynamic fulfillment and delivery options built with your customers in mind.

• Reference Architecture for Intelligent Supply Chain

Recommended CloudWatch metrics to monitor

We recommend using the below metrics to create and configure alarms based on the above sample architectures and advise to follow the Practices for Observability from the AWS Well-Architected, Operational Excellence Pillar located here.